Expertise

Copyright & Content Law

From AI training data to user-generated content, we help startups navigate copyright in an era where the rules are being rewritten.

Copyright in the Age of AI-Generated Content

AI is transforming content creation—and the legal landscape hasn't caught up. Whether you're building generative AI tools, using AI to create marketing content, or aggregating user-generated content, copyright issues are everywhere. We help MarTech and AI startups understand and manage these risks.

Protecting Your Training Data Pipeline

The legal status of AI training data is one of the most contested areas in tech law. We help you build defensible practices around:

  • Web scraping and data collection for model training
  • Licensing agreements for training datasets
  • Fair use analysis for different model architectures
  • Documentation and audit trails for compliance
  • Risk allocation in vendor and customer contracts

User-Generated Content & DMCA Compliance

If your platform hosts user content—whether marketing assets, social media posts, or AI-generated outputs—you need a robust copyright strategy. We set up DMCA safe harbor protections, design content moderation policies, and create repeat infringer procedures that actually work.

Ownership of AI-Generated Outputs

Who owns the content your AI creates? Your customers? Your company? No one? The answer varies by jurisdiction and contract. We help you structure terms of service and licensing agreements that give you and your customers clarity:

  • Output ownership and licensing frameworks
  • Attribution requirements and disclosure obligations
  • Warranties (or lack thereof) for AI-generated content
  • Indemnification structures that make sense

Content Licensing for Marketing Technology

MarTech products often aggregate, transform, and redistribute content at scale. We negotiate content licenses, design royalty-free libraries, and structure agreements with stock photo providers, influencers, and content creators that let you operate without constant legal overhead.

Key Questions We Help You Answer

  • ?Can we scrape public websites to train our models?
  • ?Who owns the content our AI generates for customers?
  • ?How do we handle copyright claims against generated content?
  • ?What licenses do we need for our asset library?
  • ?Are we liable if a customer uses our tool to infringe?

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